Excerpts February 2022 Educational film // Unilever : Sustainability Issues

Analysis of Unilever's challenges

To further analyze the issues facing the giant Unilever these days, Professor Jacquet delves into the issues of sustainability and persistence.


Here he discusses the complications of the Ben & Jerry’s brand purchase, the attempted acquisition by KraftHeinz or GSK, and the complex management of the tea business.


He also uses important material from two crucial books, “The Fortune at the Bottom of the Pyramid” and “Accounting for Growth”.


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